Who Are You Buying Property For?

Who Are You Buying For Blog by Real Estate Buyer Services. Image of a highset Qld style home.

Purchasing an Investment Property is a Big Deal!

There is a lot of talk about what is the best location, capital growth, and yield when purchasing a rental property, but have you thought of who is going to be living in the property?

A tenant needs to find your property desirable enough to want to live there.

So it’s important to consider what tenants you are buying for:

  • The small or large family, that want to be near schools and be part of the community
  • The empty nesters who don’t want a lot of yard maintenance, so they can travel frequently
  • The first-timers, just moving out of home and wanting to be close to the cafes and shops
  • Professionals who want to be close to transport and entertainment.

Check the demographics for the area you are thinking of purchasing in to see what would be the most suitable tenants for the properties provided. For example, lots of units with surrounding eateries. What is the average age of the population? Are there many primary and secondary schools to choose from? What is the transport like for entertainment or higher education?

Choosing your ideal tenant can help you choose the property which is right for them. This can help you gain longer-term tenants as the location and property features are keeping them happy.

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